Spoiled for choice when it comes to picking a TV show or movie on Netflix? You’re not alone.
Netflix has revealed the amount of time it takes for you to find something to watch before you give up.
Speaking to TrustedReviews in Barcelona this week, Chris Jaffe, VP of Product Innovation at Netflix, explained how the company tracks customer drop-off when searching for content.
“We worked out that we have 90 seconds to convince you to find suitable content,” said Jaffe.
He explained that after a…
Revealed: The time it takes to give up on Netflix
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